Website Management
Yale Schwarzman Center (Drupal Site)
In my role as Woodbridge Fellow on the Marketing and Communications Department at Yale Schwarzman Center I was responsible for the website and social media.
I managed the Center's digital content to ensure accuracy, relevance, and consistency with the brand identity and mission.
I created brand awareness and brand recognition through creation and curation of digital content to enhance the Center's online presence and boost engagement.
I updated the website calendar with upcoming events and added press releases and media highlights to the news page.
Check out some of the pages I worked on!
Social Media Management
@yale_schwarzman Instagram
@yaletogether Instagram/Facebook
Yale Together was a fundraising collaboration between Yale student organizations. The social media and fundraising platform was run by Yale College Council. I served as the Communication Director at this time.
I was directly responsible for creating and sharing assets on social media and through newsletters aimed at the student body. The Yale Together logo is original artwork I made specifically for the fundraiser.
Approximately $57,700 were raised to help fight injustice in 2020 thanks to this campaign.
